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Philip DeFranco asked me to work with him on a brand new coffee company earlier this year. Wake and Make was created to offer quality coffee in small batches as individual purchases or a monthly subscription service. Phil needed three designs to span the light, medium and dark roast coffees and each one had to have it’s own personality.

Each coffee already had a great name so for the me the design came very naturally. The doodle illustration I am recognized for made up the consistent look for the product. Use of color and typography allow me to make each bag look individual while also remaining part of a set. Phil was great to work with, giving me lots of creative freedom. I am really happy with the final bags, I received samples and the coffee is also delicious! If you’re a coffee lover, check them out.